The Brief
"Hack" a pair of Converse Chuck Taylors.
My Response
This was an extra curricular brief that I took on at LBi as part of a small group of people from different disciplines. We decided to make a pair of Converse that would allow the wearer to check into their location by clicking their heels together three times, leaving a digital trail of everywhere they'd been. We delivered a pair of shoes that used an arduino board communicating with a Nexus 7 tablet via bluetooth to log the user's location. I took on the role of designer and created everything from the branding through to the accompanying Android app and packaging.
You can see the case study video below as well as the Android app and various other branding bits and pieces below.
Chuck-ins branding and app intro animation
Illustrated in illustrator then animated frame by frame.
